Terminology and wording for the app / Word association

So since my role is data layout and app content it means I am also responsible for the terminology we use within the app and to ensure the user knows exactly what each button means in the app and have a good idea of where it will take them in terms of data layout. Since our project is titled Pick Axe and the concept behind the app is a tool that helps you mine a cities "hidden gems" and unique locations we wanted to play a bit on words and bring in some mining terminology. The initial ideas were things like a location in a city would be referred to as a gem and when you found a "gem" you wanted to save you would save it in your "gem cart".  We found introducing small phrases and mining terminology like this would make the app more fun and the concept of exploring a city more exciting.

Of course this was our opinion and we knew we could easily go over board with word puns to the point the user would be confused when using the app and not understand the data interface of the app. So I looked up different talk aloud protocols to see what exercise I could preform with "potential users" to test our terminology. I decided to go with word association. I made a list of the most common words in the app and sat down with people and asked them to say back the first thing that came to mind when they heard that word. The idea would be to see how many people would think in the same way we would when hearing the words we plan on using in the app.

Here is the list of words I used in the test:
1. Pickaxe
2. Mining
3. Gem
4. Minecart
5. Discovery
6. Sharing
7. Social
8. Exploration
9. Random Search
10. Interests
11. Hidden Gems

Here are the audio recordings I took of each word association I did (since Blogger doesn't support audio files I have just included a dropbox link to all the recordings).

https://www.dropbox.com/sh/i10jrjzzjpa4ydp/AABXaRUmgNNUFgOdFiILby8Ca?dl=0

Here are the results of the Word Association on paper: